Marketing

Marketing at Staffordshire is a diverse and dynamic subject area. The University is justly proud of it’s BA Hons Marketing Management award. This represents one of only a few marketing degrees in the UK, recognised and accredited by the CIM(Chartered Institute of Marketing) for direct entry to their final Post Graduate level of study. One of the expanding areas of marketing is digital marketing and we have an integrated Multimedia Marketing degree for students who wish to develop specific skills in this highly employable sector. There are two postgraduate courses in marketing, the MSc International Marketing which is full time and the MSc Marketing which is part time and extends from the CIM postgraduate diploma. Building on a long tradition in the field, staff are committed to preparing students for the demands of a marketing related career, ensuring that students are equipped with the necessary concepts and strategies as well as practical marketing skills. Speakers are used from industry to support student learning.

Marketing Management

Multimedia Marketing

International Marketing

CIM Professional Certificate

CIM Professional Diploma