Festival founder critiques student films

“The ten films together had a fascinating array of shots and ideas and that's why I like coming here to Staffordshire University. It's always fun.”

Elliot Grove, founder of Raindance Film Festival

The founder of the UK's biggest independent film festival has been sharing his expertise with students during a visit to Staffordshire University.

First year BSc (Hons) Film Production Technology students were tasked with planning, shooting and editing a viral video in just 4 days to promote the Raindance Film Festival before being judged by Elliot Grove, who set up the London-based event 24 years ago.

“A good viral video is short and to the point. What often works is a stunt or a joke or something that has a quick set up, quick middle and quick pay-off.” explained Elliot.

“The ten films together had a fascinating array of shots and ideas and that's why I like coming here to Staffordshire University. It's always fun.”

The entries included a spoof cat video, a guide to student life and a lesson on cinema etiquette but Elliot chose a film about an untraditional sniper as his favourite. He said: “It was simple, there was no dialogue and we never saw the complete actor until the very end. I thought it had suspense and drama.”

During the visit Elliot (pictured with the winning group) spoke to the students about his career in the film business and advised them how to kick-start their own careers in the industry.

The University has a strong relationship with Raindance, working in partnership to offer a postgraduate film degree which can be studied online or in London and recent alumni include Sadie Frost. Students from undergraduate courses also benefit from the collaboration and visit the festival each year.

Student Lauren Kearney said: “This was a great opportunity for us because Elliot's got a lot of experience behind him so we can take on his feedback about how we can improve our skills.”

She added: “It's really difficult for us to get audiences to see what we've made but because the University's got that link with Elliot and with Raindance we've got an extra opportunity to get our work out there.”

View a playlist of the viral videos here and share your favourite on the University's Facebook page.

Contact

Amy Platts
Multimedia Press Officer
Marketing and Public Relations
L600, Flaxman Building
College Road
Stoke-on-Trent
ST4 2DE
t: +44(0) 1782 292702
m: 07799341911
e: amy.platts@staffs.ac.uk