"Through our partnership with Stoke City Football Club, we want to inspire young people to grow their ambitions and emphasise the importance of education and health and wellbeing for their futures."
Professor leuan Ellis, Pro Vice-Chancellor
An initiative designed to inspire every 7 year old in the county to get behind their local Premier League club has launched – with the backing of Staffordshire University.
Staffordshire University is exclusively supporting Stoke City Football Club's community scheme City 7s which has been running since 2005.
To celebrate 10 years in the Premier League, the football club has launched a new expanded scheme with the University as its Education & Lifelong partner.
Professor leuan Ellis, Pro Vice-Chancellor at Staffordshire University, said: “Through our partnership with Stoke City Football Club, we want to inspire young people to grow their ambitions and emphasise the importance of education and health and wellbeing for their futures.”
City 7s has been Stoke City FC's flagship community initiative for the past 12 years and as part of the scheme Year Two children are given a free home shirt and two free tickets to a league match 'for their 7th birthday'.
The expanded programme will provide a football coach for every primary school in Staffordshire and reintroduce football competitions and District Leagues. It will also deliver the new Premier League Primary Stars initiative, which aims to inspire children to learn, be active and develop important life skills.
To celebrate the new City 7s launch manager Mark Hughes, players Jack Butland and Eric Maxim Choupa-Moting, and mascot Pottermus visited children at The Willows Primary in Penkhull. Pupils had the chance to quiz Jack about his favourite food and what subject he enjoyed most at school before the Premier League stars joined the school football team for a coaching session and kick-about.
Stoke City Chief Executive Tony Scholes said: “City 7s has proved to be an enormously successful way of introducing Year Two pupils to their local club and this year we want to reach out to every seven-year-old in Staffordshire.
“We have written to 215 schools across the county inviting them to register for City 7s and each season we will be offering more than 8,000 youngsters a free shirt and free match tickets at specially designed assemblies in their schools.”
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