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Games Culture, PR and Management

Expert teaching team

The team’s expertise is closely matched to the modules on the course

Real-world industry experience

Work on live industry briefs and meet industry guest-speakers

Gain diverse skills

Acquire skills in games community management, content creation, social media and PR

Burst into the world of video games with a degree in Games PR and Community Management.

Whether you want to be at the forefront of community management and content creation or you want to further your passion into history and cultures surrounding both physical and virtual gaming, you’re in the right place.

Our Games PR and Community Management degree will teach you how to create gaming content and campaigns across a variety of outlets, such as gaming communities and social media (Snapchat, Twitch, Reddit, Instagram and beyond) and you’ll develop the key skills the industry is crying out for, such as creative thinking and strategic planning.

Wherever your passion lies, with our expert academics, industry connections, and work placement opportunities, we have your future career covered.

Ukie Student Games Conference 2019

Ukie Student Games Conference 2019

Video

The Ukie Student Games Conference included inspiring talks, CV workshops and an exclusive expo area for anyone interested in working in the games industry.

Courses

Undergraduate

Games PR and Community Management BA (Hons)

Study options
Full-time
Part-time
Foundation year
Placement year

Facilities

Epic Games Lab

Home to the only Epic Games sponsored Design Centre in the world. A fully equipped space designed to nurture future industry developers studying with us on our Games courses.

Global Games Jam

We host the UK’s largest Global Games Jam site (Over 200 Jammers!) aimed at cultivating and fostering Innovation, Experimentation, Collaboration.

Our students and members of the general public take part in a three day event developing digital or analogue games in their own teams using our Cadman Studios where our Games and VFX courses are run.

It is a fantastic experience - the opportunity to meet new friends and make games based on a super-secret yearly theme from the Global Games Jam group!

Multiplatform Newsrooms

Housing 76 iMacs complete with all the software necessary for multi-platform Journalism (Adobe InDesign, Adobe Photoshop, Adobe Premiere Pro, Adobe Audition).

Work experience and careers

Work experience

An optional placement year is available after the second year of study. We support students in finding their own placement opportunities and mentor them throughout.
Global Games Jam 2020

Global Games Jam 2020

Video

222 students. 48 hours. Discover what happened when we held the largest Global Games Jam in the UK.

Careers

The skills and knowledge you learn on this degree will prepare you for careers in games community management, social media, PR, journalism, content creation and events. Our graduates are also prepared for study at postgraduate level.

Our students

Staffordshire University taught me both professional and personal skills. With the great placement year I had the opportunity to gain real industry experience, which meant I gained a lot of knowledge both involving programming but also professional and personal skills that I could bring back, and become a much better student.

Anna Ljungberg

Codemasters

Our staff

Dr Ying-Ying Law, PhD

Lecturer

Ying Ying has been working as a full-time lecturer in Games Studies at Staffordshire University since 2017, teaching modules including Esports and Competitive Gaming, MMOG Design Communities and Narratology, New Developments in Games, History of…

Ying-Ying's profile

Nia Wearn

Course Director

A Staffordshire University graduate herself, Nia's career has seen her previously listed as one of the Top 100 Women in Video Games by industry magazine MCV. Her research specialises in ways to understand and encourage games designers.

Nia's profile
Top 250 Young University

Times Higher Education Young University Rankings 2020

Top 15 for Teaching Quality

The Times and The Sunday Times Good University Guide 2021

Top 15 for Social Inclusion

The Times and The Sunday Times Good University Guide 2021

Midlands University of the Year

Midlands Business Awards 2020