New Cluster launched to support Staffordshire moving image businesses

"Platform has the potential to be a pivot point for the digital creative economy in Staffordshire and the region."

Peter Rudge, Associate Professor in Film Technology

Film, games and animation companies throughout Staffordshire are urged to get involved in a new cluster which aims to shout about the county's significant strengths.

Platform – the moving image cluster for Stoke on Trent and Staffordshire – has launched to develop the moving image economy in Staffordshire, drive innovation, and deliver a global message that the county is a destination for production, investment and creative talent.

Led by Peter Rudge, Associate Professor in Film Technology at Staffordshire University, Platform has already secured the backing of Staffordshire and Stoke-on-Trent LEP, city leaders and MPs.

Speaking at the launch, Peter said: “Platform has the potential to be a pivot point for the digital creative economy in Staffordshire and the region.

“It can help attract and retain talent in the region, in partnership with our universities and business support networks. Many of our graduate companies are award winning and the cluster is a means of galvanizing our creative community and encouraging in depth collaboration.”

The cluster aims to offer targeted and practical assistance for Staffordshire's 100 film, tv, games and animation companies ranging from finance, skills and technical and creative development.

Staffordshire Chambers of Commerce CEO, Sara Williams added: “Platform is an exciting and important initiative which highlights the creativity we have in the moving image sector and its growing importance to our economy. The chamber is proud to be associated with the cluster and what promises to be a catalyst for growth and innovation in the region.”

Also attending the launch, Staffordshire MP Jeremy LeFroy talked about the importance of Platform and the digital creative industries to the government's new industrial strategy and Deputy Leader of Stoke on Trent City Council Abi Brown spoke about the vital role that Platform is playing in delivering Stoke on Trent's digital offer in the 2021 City of Culture bid.

The cluster will help co-ordinate a series of events and are planning a visit to the Houses of Parliament to showcase Staffordshire's strengths in digital and creative industries.

• The sector led cluster is working in partnership with the Stoke on Trent and Staffordshire Local Enterprise Partnership, Stoke on Trent City Council, Staffordshire Chambers of Commerce, Creative England, the Department for International Trade along with Staffordshire and Keele Universities.
Twitter - @platformstaffs



Maria Scrivens
Media Relations Manager
Marketing and Public Relations
L600, Flaxman Building
College Road
t: +44 (0)1782 294375
m: 07766 520339