Dr Erica Holland

Senior Lecturer

School of Health, Science and Wellbeing

I graduated from the University of Derby in 1995. I worked at University of Derby as a technician for a couple of years whilst doing a part-time PhD and then as a lecturer until 2003. I was a senior lecturer at Nottingham Trent University from 2003- 2006. I moved to Staffordshire University in 2007 as senior lecturer.

Academic qualifications

• Ph.D. Relevance and rationalisation in the Wason Selection Task

• B.Sc. (Hons) Psychology

Research interests

My research interests lie in the area of human reasoning. My PhD work was on relevance and rationalisation processes on the Wason selection task. I am particularly interested in the use of difference methodologies that can be utilised to investigate such processes, such as eye-tracking and verbal protocol analysis, and the importance of using such methods together.


  • Ball, L.J., Lucas, E.J., Miles, J.N.V., & Gale. (2003). A. Inspection times and the selection task: What eye-movements reveal about relevance effects. Quarterly Journal of Experimental Psychology, 56A, 1053-1077.

  • Lucas, E.J., & Ball, L.J. (2005). Think-aloud protocols and the selection task: Evidence for relevance effects and rationalisation processes. Thinking and Reasoning, 11, 35-66.

  • Ball, L. J., Lucas, E. J., & Phillips, P. (2005). Eye movements and reasoning: Evidence for relevance effects and rationalisation processes in deontic selection tasks. Chapter in B. G. Bara, L. Barsalou, & M. Bucciarelli (Eds.): Proceedings of the Twenty-Seventh Annual Conference of the Cognitive Science Society. Alpha, NJ: Sheridan Printing.

Top 5 UK University

StudentCrowd University Awards 2022

87% of Research Impact is ‘Outstanding’ or ‘Very Considerable’

Research Excellence Framework 2021

Top 10 for Job Prospects

StudentCrowd University Awards 2022

Top 15 for Student Satisfaction

Complete University Guide 2022

68% of Research is “Internationally Excellent” or “World Leading”

Research Excellence Framework 2021

6th for Social Inclusion

The Times and The Sunday Times Good University Guide 2022