Research in Business, Enterprise and Management

Our research in Business, Enterprise and Management is conducted in collaboration with local and international businesses and organisations and contributes to local and global economies through work conducted in the areas of management, marketing, tourism and economics.

Research centres

Our interdisciplinary approach to research means you will find research in the field of Business, Enterprise and Management in a range of different centres across our University.

Centre for Business, Innovation and the Regions

Bringing together internationally-recognised academics with a commitment to applied impactful research that engages with policy and practice. Analysing inequalities, employment and welfare; innovation and leadership; and regional economic development, regeneration and foundational economies.

Centre for Research in the Digital Entertainment and Media Industries

The Centre for Research in the Digital Entertainment and Media Industries (DEMI) was developed to provide a rigorous research base for the study of screen-based industries including games, film, television, animation, AR/VR/XR, simulations and virtual production.

The C3 Centre: Creative Industries and Creative Communities

Researchers, innovators, artists and creative thinkers passionate about co-creating with their surrounding communities and sectors.

Research projects

This is just a sample of the exciting research currently ongoing at Staffordshire University.

Our researchers


Emeritus Professor

Professor Jon Fairburn is active in teaching, research, bid writing and public engagement. He has incorporated credited work experience into geography and tourism degrees as well as the MSc Digital Marketing Management.

Jon's profile

Professor David Etherington


Professor David Etherington's academic career stretches over 30 years including more recently over 13 years at the Centre for Enterprise and Economic Development Research (CEEDR) Middlesex University

David's profile

Professor Steven Griggs


Steven's profile

Latest research - business, enterprise and management news

The Research, Innovation and Impact Services team can provide information about all aspects of research at Staffordshire University.

in the UK for Quality Education

Sustainable Development Goal 4, Times Higher Education Impact Rankings 2023

for Career Prospects

Whatuni Student Choice Awards 2023

for Facilities

Whatuni Student Choice Awards 2023

for Social Inclusion

The Times and The Sunday Times Good University Guide 2023

of Research Impact is ‘Outstanding’ or ‘Very Considerable’

Research Excellence Framework 2021

of Research is “Internationally Excellent” or “World Leading”

Research Excellence Framework 2021

Four Star Rating

QS Star Ratings 2021