Anthony Martin

Senior Lecturer

School of Digital, Technologies and Arts

Anthony is a digital artist, animator and VFX technical director with over 20 years of industry experience. His current area of interest is the creation of realistic environments using a combination of 3D and 2D techniques

I am a Senior Lecturer and Course Leader on the Concept Art for Games and Film undergraduate degree at Staffordshire University. Prior to joining Staffordshire University, I worked for over 20 years in the broadcast, commercials and games industries.

Ever since watching Star Wars, Alien and Blade Runner as a kid, I’ve always wanted to create immersive visual worlds. I would construct and video model kits to recreate space battles, before moving onto early digital art using the family’s Commodore Amiga home computer. A free copy of Imagine 3D on the front of Amiga Format magazine changed my life.

I would go on to first study Media Production, majoring in Computer Animation, at Bournemouth University and then completing an MA in Computer Animation there too. The BBC attended Bournemouth’s degree show, saw my student work, and offered me a job.

Since then I’ve worked on animated television, games and visual effects in numerous different capacities although I’ve always tended to be drawn towards lighting and general shot polish.

Professional memberships and activities

  • Fellow of the Higher Education Academy

Academic qualifications

  • PGCE Innovation in Teaching, Staffordshire University
  • MA/PGDip Computer Animation, Bournemouth University
  • BA(Hons) Media Production, Bournemouth University


  • Concept design
  • 3D modelling and rendering
  • Visual effects



  • Environment Concept Design
  • Digital Art
  • 3D modelling, texturing, lighting and rendering
  • Final year project supervision
in the UK for Quality Education

Sustainable Development Goal 4, Times Higher Education Impact Rankings 2023

for Career Prospects

Whatuni Student Choice Awards 2023

for Facilities

Whatuni Student Choice Awards 2023

for Social Inclusion

The Times and The Sunday Times Good University Guide 2023

of Research Impact is ‘Outstanding’ or ‘Very Considerable’

Research Excellence Framework 2021

of Research is “Internationally Excellent” or “World Leading”

Research Excellence Framework 2021

Four Star Rating

QS Star Ratings 2021