Award winning filmmaker Giorgia Perini moved to the UK from Italy to study Digital Film and Post Production Technology at Staffordshire University. Now working freelance back in her hometown of Arco, in northern Italy, she continues to enter film competitions in the UK with her University final year project. She also has aspirations to work on films and collaborations across both countries.
Giorgia’s dissertation was a fashion advertisement for Taiwanese brand JumpFromPaper, which produces 2D and cartoon style bags. She came up with the advert concept, produced the music, carried out extensive research and pre-production, designed the set, shot and edited the final film. Twin sister Diana was the make-up artist and their 14-year-old sister Alessia modelled.
Giorgia said: “It was a very personal final year project, so it was a wonderful surprise to win two awards at the Royal Television Society Awards in Birmingham in November 2017 – Short Feature and Production Design. Now I am looking forward to visiting London for the British Film Institute London Film Festival in June for the national final competition.
“I came to study in the UK to improve my English, open my mind and meet people with a different point of view,” she explained. “I was in love with the course at Staffordshire University because it is complete – learning how to make a video from pre-production through the post-production.
“Staffordshire was my first choice because it’s a practical course. In the film sector, it’s important to learn by doing, creating projects using different and new techniques. It is the best way to be ready to find a job in the film industry. I enjoyed the entire course but, in particularly, the teachers and technical assistants being industry professionals and always happy to help really improved my skills.
“Studying at Staffs also gave me the chance to work with students from other courses, matching different skills to create visual content. For my dissertation project, I worked with composer and music student Josh Bellingham, who helped me make the music for the fashion video. We took inspiration from the hinge and zip sound of the bags and connected it to the visual content perfectly.”
Future in Film
Giorgia moved back to Italy after graduating and now works freelance for local companies, directing, filming and editing film projects. She said: “Videos and photos have always been part of my life, since early age, when I used to take my dad’s camera to capture moments from my point of view.
“Gaining a First Class honours degree from Staffordshire University helped me realise my dream and is important for my CV. The best outcome was getting the real, practical film experience and producing a showreel.
“I would love to see my career move into the fashion film industry, making adverts for top brands, but the most important goal for me is to keep having creative ideas and seeing them become reality as well as having happy clients. I am always looking for collaborations and new jobs in the film industry in the