Professor Teck Yong Eng

Visiting Professor

Justice, Security and Sustainability

Professor Teck Yong Eng (PhD, University of Manchester, UK) is Professor of Business Enterprise and Analytics, Head of Henley Business School, University of Reading Malaysia. Prior to joining Henley Business School, he served as Professor of Marketing and Head of the Department of Digital and Data Driven Marketing at Southampton Business School UK. His methodological competencies and knowledge of big data analytics are well recognised in academia and industry where he had been a visiting professor of marketing, entrepreneurship and quantitative methods for European institutions, consulted for Business Monitor London and awarded a multi-million European Research Grants (ERC FP 7 framework) for a project on nanotechnologies. Professor Eng is a regular keynote speaker at conferences and trainer of big data analytics and marketing analytics. He has more than 15 years of teaching experience at university and post experience levels and specifically over 10 years’ experience teaching data analytics.

Professional memberships and activities

He is Editor-in-Chief for the Journal of General Management, Sage Publications London – a long standing practitioner oriented journal in its 45th Volume.
He is Director of the Centre for Global Business Enterprise and Cloud Analytics (CGBECA). The Centre works to share best practice and provide simple solutions by developing innovative models and analytics based on objective research and scientific methods.

Academic qualifications

BSc (Surrey), MSc by Research (UMIST) & PhD Management Sciences (UMIST)


Prof. Eng has extensive experience in leading academic groups/departments and business school particularly in strategizing, market development, international student recruitment, planning and building research capacity and fulfilling international accreditation standards (AACSB, EQUIS, AMBA) for successful and smooth running of business schools. He has comprehensive experience in the UK higher education context where he had worked for Russell Group, new and red brick universities in different capacities ranging from programme director, international partnership director, and head of department to associate research director at the School level under different settings (e.g., an international branch campus, split-site campus, small and large institutions).

Research interests

Prof Eng’s research revolves around enhancing operations small-medium sized firms and their performance through an eclectic theoretical lens in the field of administrative science and management. His current research interests include women entrepreneurs in uncertain environments, supply chain innovative capabilities, big data in auditing research and pricing, IoT and data analytics in supply chain management.


Ozdemir, S., Kandemir, D. & Eng, T.Y. 2017. The role of horizontal versus vertical new product development alliances in creating responsive and proactive market orientation by high-tech manufacturing Firms. Industrial Marketing Management, 64(1), 25-35. [CNRS: 2; ABS: 3; ABDC: A*]

Mohsen, K. & Eng, T.Y. 2016. The antecedents of cross-functional coordination and their implications for marketing adaptiveness. Journal of Business Research, 69(12), 5946-5955. doi:10.1016/j.jbusres.2016.05.007 [CNRS: 2; ABS: 3; ABDC: A]

Eng, T.Y., Ozdemir, S. & Michelson, G. 2016. Brand origin and country of product congruity: Evidence from the UK and China. Journal of Business Research, 69(12), 5703-5711 doi:10.1016/j.jbusres.2016.01.045 [CNRS: 2; ABS: 3; ABDC: A]

Eng, T.Y. 2016. An empirical study of Chinese SME grocery retailers’ distribution capabilities. Supply Chain Management: An International Journal, 21(1), 63-77
doi: [CNRS: 3;ABS: 3; ABDC: A]

Liu, G., Eng, T.Y. & Takeda, S. 2015. An investigation of marketing capabilities and social enterprise performance in the UK and Japan. Entrepreneurship Theory and Practice, 39(2), 267-298. doi:10.1111/etap.12041 [CNRS: 1; ABS: 4; ABDC: A*]

Eng, T.Y. & Ozdemir, S. 2014. International R&D partnerships and intrafirm R&D-marketing-production integration of manufacturing firms in emerging economies. Special issue on “Integrating marketing and operations for business sustainability” Industrial Marketing Management, 43(1), 32-44. doi: 10.1016/j.indmarman.2013.07.013 [CNRS: 2; ABS: 3; ABDC: A*]

Liu, C-Y G., Eng, T.Y. & Ko, W-W. 2013 Strategic direction of corporate community involvement. Journal of Business Ethics. 115(3), 469-487. doi: 10.1007/s10551-012-1418-z [CNRS: 2; ABS: 3; ABDC: A]

Eng, T.Y & Spickett-Jones, J.G. 2009. An investigation of marketing capabilities and upgrading performance of manufacturers in mainland China and Hong Kong. Journal of World Business, 44(4), October, 463-475. ISSN 1090-9516 doi:10.1016/j.jwb.2009.01.002 [CNRS: 2; ABS: 4; ABDC: A]

in the UK for Quality Education

Sustainable Development Goal 4, Times Higher Education Impact Rankings 2023

for Career Prospects

Whatuni Student Choice Awards 2023

for Facilities

Whatuni Student Choice Awards 2023

for Social Inclusion

The Times and The Sunday Times Good University Guide 2023

of Research Impact is ‘Outstanding’ or ‘Very Considerable’

Research Excellence Framework 2021

of Research is “Internationally Excellent” or “World Leading”

Research Excellence Framework 2021

Four Star Rating

QS Star Ratings 2021